More than a database

Club Bienvenido, PDM Digital Marketing’s Immigrant database commercialized by Schober, is a unique database for communication with the Immigrant sector in Spain.

Immigrant sector in Spain Profile:

• Today more than 10% of Spain’s population.
• One of the most powerful and dynamic emerging markets.
• Large need for purchase of products and services.
• High capacity for response to advertising.

Club Bienvenido stems from a recent initiative whose end is the creation of a Meeting of the community for the immigrant in Spain, an initiative of PDM Digital Marketing, leading company in the Spanish Direct Marketing industry for 30 years.

Club Bienvenido: As well as a Marketing tool offering unique opportunities:

• Unique tool for communicating with the Immigrant sector in Spain.
• Multichannel communication (Mailing, Telemarketing, Emailing and Mobile Marketing).
• Database with exponential and constant growth.
• New database without overuse of its records.
• Database whose legal aspects are an absolute priority. Prior consent of all its members and integral compliance of LOPD and LSSI.
• Maintenance and actualization processes that assure the quality of the data.
• High responsivity.
• Deep segmentation with large selection criteria.